Alamo Drafthouse invented a new way to experience movies in a movie theater. By combining movies with food and drink, customers could get more out of the theater experience. It is an entrepreneurial way to reconceptualize movies.
A great interview that helps to understand Alamo Drafthouse
CEO Tim League explains to origins of Alamo Drafthouse in 1996
The “Don’t Talk” rule at Alamo Drafthouse
Re-opening Alamo Drafthouse during COVID-19/Coronavirus
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