Customer Discovery for Startups

How does a startup decide if an idea is worth spending time on? Even more, how does a startup decide if customers even care about the idea at all? And what do customers really want? The process of finding out is called customer discovery or customer development.

Validate your business idea: THE LEAN STARTUP by Eric Ries
Steve Blank: Acting on Customer Discovery
Steve Blank Moment that led to Customer Discovery
Customer Discovery: What Do You Ask, with Justin Wilcox
The Rules for Customer Interviews
Customer Discovery – How to Build a Startup
MVP – How to Build a Startup
Steve Blank, Evidence-based Entrepreneurship, The Lean Startup Conference 2013 – 12/10/13

Videdia is your video encyclopedia and your place to learn about everything – Visit the Table of Contents to find lots more topics. If you want to learn more about this topic, try these tips:

  1. If you like a particular video, visit the video’s channel. Subscribe to the channel if you want to see new content or to show your support.
  2. Look for related videos. If you pull up the video in YouTube, then YouTube will often recommend related videos.
  3. Search YouTube and Google for more information on the topic.

Come back to Videdia every day to learn new things.