Influence by Robert Cialdini and Steve Martin

The book “Influence” by Robert Cialdini and Steve Martin discusses the science of persuasion, broken down into six principles

Science Of Persuasion
6 Principles of Influence
Cialdini’s 6 Principles of Influence by Owen Fitzpatrick
Steve Martin on Influence and Persuasion
The Science of Persuasion – Influence: The Psychology of Persuasion by Robert B. Cialdini, Ph.D.

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